About us
The Nour Abed story
A Brazilian hair and beauty brand serving salons and customers around the world since 2014.
How we started
Nour Abed Beauty International began in São Paulo in 2014 with a clear goal: to offer professional hair-care products with genuine Brazilian quality.
Over the years our range has grown to include smoothing treatments, hair protein and everyday care, for all hair types and the needs of salons.
Today more than 2.4 million people follow us on Facebook, and our products reach customers through agents across Arab, American and European countries.
Our markets
- 01
Arab countries
Agents and specialists in several Arab countries bring our products to their clients.
- 02
American markets
A presence across the Americas, starting from our home in Brazil.
- 03
Europe
Our products are available through agents in several European countries.
What we stand for
Original quality
We make sure the genuine product reaches every customer, and we speak out against imitations.
Brazilian innovation
Modern formulas enriched with ingredients such as passion fruit oil and argan oil.
Professional results
Products designed to deliver visible results clients can see in the salon.
Care for every customer
We answer your questions and help you find where our products are available.
Our product lines
From smoothing treatments to everyday protein care, get to know each of our lines.
Let’s talk about your hair-care needs
Questions about our products or where to find them? Message us on WhatsApp and our team will be happy to help.
Start the conversation